Nakumatt set to open first Tanzania branch in Moshi tomorrow morning

9/12…Regional retailer, Nakumatt Holdings, will tomorrow (10th
December 2011) morning officially open the doors to its latest outlet
in the East Africa region, in the Tanzanian town of Moshi.

The opening of the US$ 1.3million Nakumatt Moshi supermarket at the
foot of Mt. Kilimanjaro now pushes Nakumatt’s branch tally to 35
branches across Tanzania, Rwanda, Kenya and Uganda. The opening of
Nakumatt Moshi further enhances the firm’s positioning as the leading
East Africa retailer.

Speaking ahead of the opening of the new store, Nakumatt Holdings
Managing Director Mr. Atul Shah disclosed that the firm is sparing no
effort to ensure a full East Africa coverage by opening a branch in
Burundi within the next two years ahead of a scheduled pan African
expansion bid.

Beyond East Africa, Nakumatt Holdings has confirmed plans to enter
other key markets within the Southern Africa, Western and Horn of
Africa regions as part of its next growth phase in the next five years
as part of its Nakumatt 2.0 corporate strategy.

Covering a 34,000sq feet shopping floor space, the new Nakumatt Moshi
Supermarket is the first branch on Tanzania soil with four other
branches currently under consideration in key Tanzania markets such as
Dar es salaam and Arusha in coming months.

“Nakumatt Holdings is actively exploring options for a store in
Burundi to ensure that we fully cover East Africa before setting off
on the Nakumatt 2.0 journey which involves registering a Pan African
presence,” Shah said.

And added: “the opening of Nakumatt Moshi now sets the stage for
further branch openings in Dar-Es Salaam and Arusha in coming months.”

Sitting at the foot of Mt Kilimanjaro, Moshi town is an important
economic hub in Tanzania enjoying a high sit on the country’s tourism
front. Moshi town is also a coffee producing area with a high
disposable income to support a world class retailer.

At the new Nakumatt Moshi, shoppers will enjoy the renowned Nakumatt
You need it, We’ve Got it package at the most competitive prices. A
wider range of household, furniture, clothing and electronics will be
on sale at Nakumatt Moshi and will also feature state of the art tills
with Nakumatt Smart Card loyalty program and gift voucher systems.

With such capability, shoppers will accumulate points for all their
purchases which they will in turn be able to redeem for shopping and
other exciting offers

At the current growth rate, Nakumatt Team Leader Shah explained that
the firm is on course to activate its second growth phase in a project
code named Nakumatt 2.0 that will focus on pan Africa expansion.

“Through a project code named Nakumatt 2.0, we have now embarked on a
feasibility study to facilitate our entry to such countries as
Burundi, Zambia, South Sudan, DRC, Nigeria, Botswana and Malawi,” Shah
explained.

Nakumatt Holdings has steadily grown its regional presence geared at
fostering regional development with new branches now open in Kampala
and Kigali. The firm’s expansion bid in East Africa is also geared at
deepening retail services provision in East Africa.

Nakumatt’s commitment to the ideals of the East African community are
anchored on its corporate goals to facilitate a five star brand
promise geared at ensuring Quality, Value, Service, Variety and
lifestyle growth for its customers.

Ends