Africans transforming the beauty and cosmetics market
Despite being the world’s second most populated continent and having great potential, Africa remains a primarily unexplored beauty and cosmetics sector, with customers clamoring for quality goods tailored to their requirements Welcoming Fenty By Rihanna The African beauty and personal care business is predicted to grow by US$1.26 billion between 2021 and 2025. The sector is worth billions of…